CONTENT

Content clients with info + writing example links.

 
 

Lauren Smith, Relationship Mentor & Coach

Overview — Help relationship mentor and coach, Lauren Smith of MeWe Relationships to develop her brand voice and content for new website to promote her services and showcase her expertise as a qualified professional in her field.

Project elements:

  • Brand voice development.

  • Content development and writing.

  • Content design - work w/ designer on content layout on each page of website for best impact and CTA.

  • SEO — on-page and image optimization based popular keywords and phrases for industry both locally and nationally.

Platforms Used — Google Docs, WordPress DiviBuilder, Yoast SEO.

Sage Health & Wellness

Overview — Content development, consulting and ghost blogging for wellness center that offers chiropractic, acupuncture, massage, holistic nutrition and more.

Ongoing project elements:

  • Ghost blogging.

  • Content development for blogs, website updates, email marketing, and social media (Instagram and Facebook).

  • SEO - optimization of all blogs and supporting images.

Platforms Used — WordPress, Constant Contact, Facebook Business Manager, Instagram, Yoast SEO, Pic Monkey, Shopify.

Sunfood Superfoods

Overview — Ghost blogging for client** that offers premium quality superfood supplements that are sold in health food markets such as Whole Foods and Sprouts.

**Sub-contracted through Digitopia Agency.

Ongoing project elements:

  • Ghost blogging.

  • In-depth subject matter research and accuracy/fact checking for sourcing and citing.

  • Internal linking for enhanced engagement with additional relevant content on clients website and ecommerce platform.

WRITING SAMPLES:

Rise Bar

Overview — Ghost blogging for client** that offers nutritional food bars that are sold in health food markets such as Whole Foods and Sprouts.

**Sub-contracted through Digitopia Agency.

Ongoing project elements:

  • Ghost blogging.

  • In-depth subject matter research and accuracy/fact checking for sourcing and citing.

  • Internal linking for enhanced engagement with additional relevant content on clients website and ecommerce platform.

WRITING SAMPLES:

Smith Brothers Construction

Overview — Ghost blogging for client** that offers high-end design build home services in Southern California, Northern California and Hawaii.

**Work performed while employed with Organik SEO (now Digitopia Agency).

Ongoing project elements:

  • Ghost blogging

  • Subject matter research and accuracy/fact checking for sourcing and citing.

  • 1:1 consulting with client to ensure topics were aligned with content vision and brand voice accuracy.

  • Content calendar management.

  • Content curation.

  • Sourced and managed several external sub-contracted writers who were experts in the design-build industry.

  • Internal linking for enhanced engagement with additional relevant content on clients website and other relevant social platforms such as Houzz.com, Instagram and Pinterest.

  • Worked with social and SEO teams for content synergy.

Platforms Used — Google docs, Gmail, WordPress, Houzz.com, Yoast SEO, Site Metrics, Zerys.

WRITING SAMPLES: